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9 Features that Can Elevate Brand & Customer Experience

Nail polishes are unique colorful liquids that are used to glorify the look of fingernails or toenails. Nail polish is applied on human nails which gives them a unique and attractive look. Nail polish is part of the makeup industry and also comes in the category of makeup as it is beautifying the nails. Nail polish is made up by using different chemicals and colors are added to these chemicals to make them eye-catching and glamorous. Nail polish consists of a polymer, nitrocellulose which is dissolved in a solvent, most common solvents used are ethyl acetate and butyl acetate. Using these chemicals, brands are able to deliver elegant and eye-catching nail polish colors to customers. The consumption of nail polish is increasing as the demand is increasing.

Nail polish is mostly used by women as it is part of makeup. The demand for nail polish is very high in China, recent studies show that the nail polish market is growing by 20% every year in China which is very high. When it comes to the makeup industry, the global market size is very high, it is approximately stands at 42 billion dollars and is projected to grow even higher in upcoming years. The global market share of nail polish is around 15 billion dollars which are rapidly increasing due to the high demand. Seeing these numbers, it is very much clear that the competition in the makeup industry and in the nail polish segment is very high, and because of high demand more and more companies are jumping into the nail polish business. 

Brands use different strategies in every industry to gain more and more market share and when it comes to nail polish, the packaging of this product can act as a unique strategy that can help the brands to gain more market share. There are many different types of packaging for different types of nail polishes, some of the different types of nail polish are; matte nail polish, glitter nail polish, normal nail polish, chrome nail polish, gel nail polish, and many more. These nail polishes are made using different techniques and they are packed in attractive packaging. Packaging can make the brand and packaging can also ruin the brand and that is why brands prefer to use custom printed nail polish boxes for their nail polish items. These printed nail polish boxes are amazingly the best possible option as they offer unique features that deliver many different perks to the brands and the customers.

Custom Design

Custom design is the highlighting feature of custom printed nail polish boxes. The design of the packaging is very important as it can deliver many perks such as; it can attract customers, it can allow brands to display nail polish items uniquely, it helps to increase sales, and can also help to glorify the overall look of retail stores. That is why brands prefer to use these printed nail polish boxes for their nail polish items. Using these nail polish boxes; brands can deliver a unique and attractive look as brands can design these boxes according to their choice. Brands can use different color combinations and design elements to make these printed nail polish boxes look attractive.

Unique Styles

Unique styles of packaging can help the brands to deliver packaging of different shapes and also deliver a unique unboxing experience. Custom printed nail polish boxes have a broad range of styles that can help the brands to deliver different shapes of packaging and also allow the brands to deliver a unique fascinating unboxing experience. Brands can die-cut these printed nail polish boxes in a unique style using their creativity and these styles allow the brands to fascinate the customers about the product.

Custom Sizes

Custom sizes are also a feature of these printed nail polish boxes. Custom sizes allow the brands to bring different deals and offers and also packaging according to the exact size of nail polishes. If brands don’t have the option of custom sizes in packaging, it will waste a lot of material and the packaging will also cost high. So, these nail polish boxes are a perfect choice here as they offer custom sizes feature. Using this feature of these nail polish boxes, brands can get the boxes in any size they want, they can get them in any dimension according to the exact dimension of the nail polish. Because of these boxes, brands can save material and cost on the packaging.

Eco-Friendly Packaging

Without a doubt, the high consumption of products leads to the high consumption of packaging and if the packaging doesn’t have eco-friendly characteristics, it can be chaos. This packaging can lead to an increase the waste pollution that can badly affect the livelihood of human beings on the earth and this is one of the main reasons why brands prefer to use eco-friendly packaging. When it comes to nail polish eco-friendly packaging, these printed nail polish boxes are the only option here. These nail polish boxes are made up of 100% recycled material which is biodegradable that helps to decrease waste pollution and also helps to spread the positive reputation of the brand.

Protective Packaging

Nail polish is in the form of liquid which is filled in some sort of container, these containers are made of a mirror that has a brush on top. This brush on top of these mirror containers is used to apply the nail polish on the nails. The mirror container can get damaged easily as mirror material is easily breakable and can ruin the experience of the customers and the image of the brands. That is why it is very important for brands to use protective packaging that can protect these mirror containers. For this purpose, brands prefer to use these printed nail polish boxes as they are made up of solid and sturdy material. The material of these nail polish boxes is very strong which provides solid protection to the mirror containers of nail polish and elevates the experience of the brands.

Brand Awareness

Brand awareness is important for every company as it can help to gain more market share, and more customers and can also help to increase sales. Brand awareness can be done using different marketing tactics and one way to do this is by using these printed nail polish boxes. Brands can use the printing feature of these nail polish boxes and can run successful marketing campaigns. Successful marketing campaigns can help brands to boost their brand awareness and presence in the market even in high competition. Brands can print their company theme on these nail polish boxes and can also print their social media accounts on them to gain more followers and get more reach.

Solid Brand Image

It is very clear that the competition between the brands is very high, and this industry is also worth billions of dollars so making a brand image in the high competition can be very beneficial. Brands can build their strong brand image in the market using custom printed nail polish boxes. Since these nail polish boxes are printable and highly customizable, brands can print their company logo and name on these boxes. This approach can help the brands to build their strong brand identity in the market among customers that can benefit the brand in many different ways.

Quality of Packaging

The quality of packaging can determine the quality of the product to the customers which means if the quality of the packaging is not good, it delivers a bad impression about the product to the customers and customers are more likely to buy the products if the quality of the packaging is good. To deliver a high-quality packaging experience, brands rely on custom printed nail polish boxes. These nail polish boxes allow the brands to customize the finishing and printing quality. Brands can customize the finishing quality of these nail polish boxes in different ways such as; brands can apply different laminations or coatings on these boxes. Brands can also customize the printing quality of these nail polish boxes as different printing options are available such as; digital printing and offset printing. Using all these customization features of these nail polish boxes; brands can deliver a high-quality packaging experience to customers.

Custom Material

Brands can also get these nail polish boxes in different material options. Some of the material options available in these printed nail polish boxes are; cardboard, chipboard, corrugated and more. These materials are strong in characteristics and offer different features to nail polish items and brands. Brands can customize the material of these nail polish boxes and use them according to their choice. The material also determines the quality of the product and elevates the customer experience.

Conclusion

Custom printed nail polish boxes are the perfect option that can deliver unique benefits to the customers and also to the brands. The numerous features of these nail polish boxes let the brands enjoy an increase in sales and high-profit margins while customers can enjoy the unique unboxing experience and premium packaging experience.

Anthony
10 July 2023

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Successful Brands that Trust Packaging Mania
Successful Brands that Trust Packaging Mania
Successful Brands that Trust Packaging Mania
Successful Brands that Trust Packaging Mania
Successful Brands that Trust Packaging Mania
Successful Brands that Trust Packaging Mania
Successful Brands that Trust Packaging Mania
Successful Brands that Trust Packaging Mania
Successful Brands that Trust Packaging Mania
Successful Brands that Trust Packaging Mania
Successful Brands that Trust Packaging Mania
Successful Brands that Trust Packaging Mania
Successful Brands that Trust Packaging Mania
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