Eyelashes are cosmetic enhancements, having synthetic or natural fibers attached to the person’s original eyelashes. Their main types include dink, mink, magnetic, and synthetic lashes. They are delicate and prone to contamination and damage. Custom eyelash boxes are vital for their safety and the brand’s promotion. Get these advanced marketing tools from Packaging Mania, the eminent company of this era, and earn a huge profit.
The makeup industry is one of the most lucrative markets in the world. Makeup is an important factor in fashion and styling. Nowadays, people are also mindful of the running fashion trends. The use of fake eyelashes is undoubtedly an important part of eye makeup. That is why the makeup industry is filled with several brands, specifically making and supplying high-quality fake eyelashes.
Each company is struggling hard to make its memorable name in the industry. Custom packaging is a modern marketing strategy, highly applied by competing makeup brands. No doubt, the use of marketing policies is vital to cope with the modern-day market’s competition. Custom packing is the best way to distinguish a brand from its competitors. Indeed, a brand’s distinct image is important for its success and profitability.
These boxes allow brands to customize the packaging with their desired features. For example, brands can add their logos, names, taglines, slogans, and other features. They can also add their barcodes, QR codes, and social media links. Hence, these boxes are entirely designed from a brand’s marketing point of view.
Moreover, these boxes are also made to meet the customers’ needs. They are sturdy and beautiful in their composition. Hence, besides protecting the eyelash delicacies, these boxes also attract customers with their striking looks. Thus, marketing branded eyelashes in these lash boxes increases a brand’s sales rate.
These boxes are very important from a brand’s marketing aspect. They keep your fake eyelashes safe and promote your running business. They attract customers and increase your sales. Typically, eyelash brands can get the following benefits by using these tailored boxes:
• Protection of branded fake eyelashes
• Appealing display of the items
• Advertisement of a makeup brand
• Improvement of the air quality
Let’s discuss these points below:
Custom lash boxes are the best way to protect lashes from heat, shock, and dust. The sturdy cardboard composition of these boxes prevents the spillage and breakage of the products. Inserts, foam paddings, and dividers offer extra support to the products. Custom boxes are promising tools that satisfy customers with quality and increase a brand’s sales rate.
A product’s appealing display is important to catch the customers’ hearts and minds. Custom lash packaging is used to enhance the looks of branded items. It also helps brands to showcase their names, logos, and other distinctive features. Thus, customers can easily recognize a brand through its unique packaging. Moreover, brands can use eye-catching colors, and different printing and finishing methods, including foiling, glossing, and many more. Numerous designs, such as windows, die-cuts, and many more also add more grace to the boxes.
Eyelash boxes are tailored to convey a brand’s values, increasing its awareness and recognition in the market. No doubt, the distinction is a brand’s key source to success in the saturated cosmetic market. These boxes have a brand’s logo, tagline, QR code, and social media links to lead customers to the brand’s official websites. Thus, the more these boxes are purchased and circulated, the more a brand is recognized and promoted. Hence, these boxes not only pack an item but also market a brand on a large scale.
Using green packaging is the need of the running time. No doubt, our air quality is decreasing continuously. People are highly concerned regarding this crucial issue. Green eyelash boxes are made up of organic materials, such as kraft paper. This recyclable substance lowers a brand’s carbon footprint. Such boxes can also be reused for several reasons. Moreover, brands can target eco-conscious consumers by adding eco-preservative cautions to these boxes. Hence, brands can increase their sales along with improving the air quality by using custom lash boxes.
The following are some famous and attractive shapes of the lash boxes:
• Diamond shape
• Triangular shape
• Rectangular shape
• Round shape
• Hexagon shape
• Square shape
• Heart shape
• Star shape
• Flower shape
This is a very glamorous and deluxe shape, available for the eyelash boxes. It reflects light and creates a shiny effect. Cardstock, marble pattern paper, and kraft paper is majorly used in making these shaped boxes. Moreover, one can use different colors and patterns for it, such as gold, pink, floral, and many more.
This unique shape helps to make the items look trendier. It also reflects a brand’s image and helps it to stand out from the crowd. One can design triangle shapes in various angles, such as acute, right, or obtuse. Moreover, these boxes can be designed in any color and size as well.
It is one of the classic and versatile shapes that can fit any style and theme of the lashes. Such boxes offer an immense space to add a brand’s logo, name, and information. One can customize these boxes with different materials, designs, and finishes.
It is one of the playful shapes of the boxes, adding more fun and liveliness to the product’s looks. One can decorate these boxes with various ribbons, stickers, bows, or beads.
This stylish box shape makes lashes look chicer and fashionable. Hexagon, the geometric and symmetric shape can be designed with different textures and foils, such as velvet, marble, or gold.
This neat and simple box can make items look more organized and professional. As these boxes can be easily stacked, they save a lot of space and cost.
It is the loveliest and romantic shape, adding to the charms of eyelashes. It can express a brand’s love and care for its customers. Heart-shaped boxes can be designed in different colors and sizes.
Are you worried about your survival in the competitive makeup industry? Packaging mania is the all-in-one solution for your problems. Serving the leading makeup brands for years, we are adept at offering you timeliness and professionalism. Tailor boxes with our high-resolution printing methods and grab the customers’ attention. So, what else do you want? Contact us now and create edgy and trendy packaging to boost your brand’s sales.
We've worked with lots of successful industries around the world and have won their confidence & loyalty.