Mascara is one of the most famous and important makeup items, used to enhance the charm and beauty of eyes. It comes in various forms and targets lash length, volume, and curls. This sensitive item needs proper packaging to preserve its quality and delicacy. Custom mascara boxes are designed to ensure the mascara's quality and functionality. Get top-class mascara box packaging from Packaging Mania, a reliable packaging company, and augment your sales rate.
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Custom boxes not only serve the packaging aims but also play an important role in a brand’s marketing. No doubt, the makeup industry is one of the most lucrative and competitive industries of all time. It has a crowd of local and global brands, offering high-quality mascaras. These brands need a unique identity for their guaranteed success. Custom packaging is an excellent solution in this manner.
These boxes are known for their countless branding features and benefits. They are primarily made to fit mascaras and their containers, such as a tube, wand, or bottle. Some of the perks of using these boxes are discussed below:
• Offer high-quality mascaras to customers
• Cast a lasting impression on a brand’s audience
• Stand out a mascara company in the crowd
• Contribute towards better air quality
Let’s delve into each of the above-listed points.
Custom-printed mascara packaging boxes are durable boxes, preventing breakage, leakage, and spillage during shipping and storage. They contain many internal protective casings and external UV coatings to shield mascaras from harmful UV rays, temperature changes, oxygen, and impact. Thus, custom boxes are the best tools to preserve the mascaras’ texture, quality, and shelf life. Customers always look for quality products. Therefore, tailored mascara boxes not only satisfy the customers but also augment a brand’s reliability and professionalism.
Attractive packaging is an influential way of grabbing the customers’ attention. Undoubtedly, a product’s packaging is its first introduction to the audience. These customized boxes can be designed with alluring images, colors, styles, and shapes. Brands can also add their logos, names, taglines, values, and other features to such packaging. Moreover, these boxes can also showcase the mascaras’ benefits, warnings, expiry dates, and other details. These beautiful packaging boxes not only attract the customers’ gazes but also compel them to make a purchase and ultimately increase a brand’s sales rate.
These boxes play a vital role in increasing a brand’s awareness and recognition. They are the most professional and elegant way of showcasing a brand’s introductory details. Different companies can add their unique logos, QR codes, and barcodes to generate word-of-mouth and referrals. This helps customers to recognize and approach a particular brand. They can easily share their feedback on the company’s official website. Thus, these specific boxes not only highlight a specific brand on the store’s shelves but also promote it on a large scale.
Mascara box packaging also contributes to the eco-preservation. Air quality is deteriorating day by day due to harmful human activities, such as increasing lead exposure through traffic and industries. These boxes are ecologically sound and made up of a green substance called kraft paper. It is made up of organic compounds and contributes to a brand’s lowered carbon footprint.
Moreover, people are aware of the current air quality. Green boxes are their first choice. Brands can also add the cautions, spreading ecological awareness and can increase their ratio of eco-conscious consumers.
The following features make a mascara box the brand’s first choice:
The size of the box should match the mascara size. Indeed, too-large or too-small boxes can hurt the customers and harm the brand’s image. Moreover, an inapt box can also damage items packed inside. Therefore, the box size should be considered to affirm a brand’s professionalism.
The material of the box matters a lot. A product’s safety is one of the main aims of packaging. Therefore, sturdy substances, such as cardboard, and rigid board are the best solutions to assure the item’s quality and brand’s reliability. One must be conscious of the box material to become the first choice of a brand’s audience.
Boxes made up of green materials, like kraft paper have a strong impact on the people. No doubt, people prefer to pick up the box that can improve the air quality. Therefore, try using green substances to become the priority of customers.
Attractive and high-quality printing reflects a brand’s image. Therefore, one should pay a lot of heed while printing. Try to use colors and images that meet the needs of the target audience. For example, use solid colors to attract the mature women and vibrant for the teenagers.
Custom boxes permit brands to showcase their artistic skills and make the packing the way they want. Here are some tips to make a creative and beautiful packaging box:
Using different box sizes and shapes is one of the promising means of standing out a box on the store’s shelves. It is vital to create a unique and memorable packaging solution that can catch the customers’ sights. Some famous box types are listed below:
• Gable-shaped box
• Pyramid-shaped box
• Briefcase-shaped box
• Pillow-shaped box
These interesting shapes add fun to the customers’ shopping experience. These boxes are easy to handle, open, and close.
Using different materials for the box gives a polished look that can impress customers. It also helps to stand out a brand from the crowd. The following materials are commonly used in making custom boxes:
• Corrugated board
• Rigid board
• Kraft paper
Numerous printing and finishing techniques can create a vibrant look for the box. This not only helps to stand out a brand but also increases a brand’s sales by appealing to several customers. Some printing and finishing methods, producing high-quality and vivid colors and graphics for the mascara box are listed below:
• Digital printing
• Offset printing
• UV printing
These are some vital tips that can help to stand out your brand and mascara products on the store’s shelves. Custom packaging is the most professional way of showcasing and promoting a mascara brand. Nowadays, several companies provide high-quality tailored boxes to countless mascara brands. Packaging Mania is one of the best options in this regard.
Packaging Mania is highly acclaimed for offering durable and versatile custom mascara boxes. We are honored, to be the first choice of the top mascara brands. We offer you an endless list of customization options at low prices. Here, you can showcase your creative skills by designing the box the way you want. Contact us today and get this amazing opportunity to leverage your business.
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